What I’ve been up to lately
KEVALA
As Kevala's marketing manager, I led and grew the marketing organization by setting objectives, roadmaps, and budgets, recruiting team members, developing and implementing go-to-market and communications strategies, stewarding our brand, organizing campaigns and events, managing our website, and collaborating cross-functionally to create Kevala buzz and drive revenue growth.
Kevala is a data and analytics company that delivers actionable grid intelligence. Kevala’s clients and customers include utilities, regulators, solar and storage developers, EV charging infrastructure developers, government, businesses, and other organizations leading the transition towards clean and renewable energy.
COMMUNITY
Energy Executive in Residence for the Maryland Energy Innovation Accelerator
Event speaker & panelist on climate tech careers and marketing
Climate tech career mentor; Work on Climate
Phoenix hub member; WEF Global Shapers Community
“Dea taught me how to understand my customers' needs and objectives, and to translate that into content that resonated with them. I was so impressed with Dea's professionalism, attention to detail, and expertise; I plan to use her services for other projects in the very near future and would recommend her to others without hesitation. She is an incredible asset to the sustainable business community.”
— Adam Siegel, Founder of Recurate
What people have been saying
“Dea reported to me directly for 3.5 years at Kevala. She had a tremendous impact on the company's Marketing discipline by building the company's first full marketing strategy, collaborating cross-functionally to redefine the product positioning, and launching innovative programs aimed at elevating brand visibility. These efforts led to measurable results such as increases in demo requests, brand awareness and reputation, speaking opportunities, and media interest.
If you are in need of a dedicated and resourceful individual who has the ability to quickly grasp and navigate a complex new market, craft impactful strategies that resonated with diverse audiences, and align cross-functional efforts with product, sales, and executives - then look no further than Dea!”
— Cassie Quaintance, COO of Kevala
“Dea was our first dedicated marketing resource at our early stage startup and she was everything you would want in an early marketer! She brought fantastic energy and passion to the work, but most importantly she provided both the ideas and the execution for our social presence, content marketing, SEO, and partnerships. Dea cares deeply about her values and her clients, and that dedication is evident in her work and results. She is a great resource to any growing company!”
— Wilson Griffin, Co-Founder and COO of Recurate
“Dea is such a pleasure to work with. Her knowledge and passion for sustainability and helping businesses really shines through with everything she does. I would be happy to work with her anytime and recommend that any business that wants to include sustainability as part of their core business practices should start with her!”
— Jazmin Alvarez, Founder of Pretty Well Beauty